Fontenot, Gwen
Expert in marketing research and strategy
Department of Marketing and Hospitality, Associate Professor
(337) 482-6136
Areas of expertise:
- Marketing research
- Marketing strategy
Notable achievements:
- Led the College’s accreditation process for renewal of AACSB accreditation
- Led the Hospitality and Marketing Department in the development of an interactive sales and research lab
- Led the accreditation process for the University’s hospitality management program by the Accreditation Commission for Programs in Hospitality Administration
- Responsible for integrating the University’s hospitality management degree program into the College of Business Administration curriculum
- Assisted with the development of concentrations in legal studies and international business and professional sales minor
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