Stewart , Geoffrey

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Expert on market segmentation, positioning and marketing strategy; buyer-seller relationships; customer value determination; public-private partnerships/collaboration; and disaster-related supply chain management.

Department of Marketing and Hospitality, Department Head, Associate Professor, The Moody Company/BORSF Eminent Scholar Endowed Chair in Regional Business Development
gstewart@louisiana.edu
(337) 482-5915
Areas of expertise: 
  • market segmentation, positioning and marketing strategy
  • buyer-seller relationships
  • customer value determination
  • public-private partnerships/collaboration
  • disaster-related supply chain management
Notable achievements: 
  • National Incident Management Systems and Advanced Technologies Institute (NIMSAT) co-founder
Research interests: 
  • customer value determination
  • business relationship development
  • supply chain management
  • economic development marketing
Topics: 
disasters, supply chain, management
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